Graphic Design
— Visual designs for a variety of clients, including motion and graphic design.
Recruitment Ad Campaign
I created this ad as part of recruitment advertising campaign for RESULTS’ Expansion and Outreach team.
RESULTS Rebrand
For the organization’s 40th anniversary in 2020, we worked with our RESULTS Canada affiliate to rebrand our entire visual look and feel. I launched the rebrand in the U.S. in January 2020. Below is a sample of an asset I created, a recruitment and fundraising postcard. I implemented the new brand across the organization over the first half of the year throughout all organizational departments, both internally and externally.
Combined with my overhaul of the website, my work on the rebrand opened doors for the organization and energized our advocates. Visits to the Action Center jumped from 4,000 a year in 2018 to 80,000+ a year in 2020. Supporter actions taken on the site increased in that time by 300%. In that two year period, the number of new email and donor subscribers went up by more than 400%.
RESULTS Recruitment Brochure
For the organization’s 40th anniversary in 2020, we worked with our RESULTS Canada affiliate to rebrand our entire visual look and feel. I launched the rebrand in the U.S. in January 2020. Below is a sample of an asset I created, a recruitment and fundraising brochure. I implemented the new brand across the organization over the first half of the year throughout all organizational departments, both internally and externally.
Mobile Story Graphic
Pass the Torch
RESULTS 40th Anniversary Logo
For the organization’s 40th anniversary in 2020, we worked with our RESULTS Canada affiliate to rebrand our entire visual look and feel. I launched the rebrand in the U.S. in January 2020. Below is a fresh new 40th anniversary logo I created. I implemented the new brand across the organization over the first half of the year throughout all organizational departments, both internally and externally.
Embassy Crash - Event Graphic
I created this license plate graphic for a DC event based around the Embassy Open Houses.
Refresh Crash DC 2022
I created this round graphic for the annual DC CouchSurfing community event: the Couch Crash. It brings community members in from around the country and the world to Washington, DC to do fun city activities and just be together. The theme of 2022 was Refresh, and participants were promised that they would be rejuvenated by the event.
RESULTS Holiday Card
I designed this card for RESULTS’ development team to send out to thousands of donors around the country.
#RESULTSWrapped Social Campaign
In December of 2022, I was looking for a way to honor our volunteers’ hard work throughout the year as well as reach donor and general audiences. I conceived of and created #RESULTSWrapped, a social media campaign based on Spotify’s popular end-of-year wrap up graphics. I built seven gifs that celebrated the organization’s accomplishments in 2022 and uploaded them with relevant messaging to our social media channels.
#RESULTSWrapped Social Campaign
In December of 2022, I was looking for a way to honor our volunteers’ hard work throughout the year as well as reach donor and general audiences. I conceived of and created #RESULTSWrapped, a social media campaign based on Spotify’s popular end-of-year wrap up graphics. I built seven gifs that celebrated the organization’s accomplishments in 2022 and uploaded them with relevant messaging to our social media channels.
RESULTS Impact Report
In September of 2022, I designed an impact report for RESULTS’ development team to send to thousands of donors – a self-mailing booklet of 16 pages, chock full of content about the advocacy accomplishments of the past two years. They put together the content, and I created the layout. I built this graphic to show in a succinct, clear manner the complex details of how the organization operates.
RESULTS Rebrand Graphic
For the organization’s 40th anniversary in 2020, we worked with our RESULTS Canada affiliate to rebrand our entire visual look and feel. I launched the rebrand in the U.S. in January 2020. Below is a sample of an asset I created, a social media graphic to announce the rebrand. I implemented the new brand across the organization over the first half of the year throughout all organizational departments, both internally and externally.
Combined with my overhaul of the website, my work on the rebrand opened doors for the organization and energized our advocates. Visits to the Action Center jumped from 4,000 a year in 2018 to 80,000+ a year in 2020. Supporter actions taken on the site increased in that time by 300%. In that two year period, the number of new email and donor subscribers went up by more than 400%.